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"When staying at a nice hotel or spa, did you ever wish you could bring both the feeling and the towel with you when you leave? With LA MIENNE towels, we recreated that touch of luxury with towels that are fluffy, soft, eco-friendly and super absorbent."

The gsm of a towel (grams per square meter, g/m2) shows how much cotton per square meter the towel consists of.  LA MIENNE towels weighs 600gr/m2 This is a premium, luxury weight. The heavier towels have more cotton loops per square meter, tightly densed together creating a towel that is more absorbent.

The LA MIENNE towels are made out of 100% cotton. The quality is called ”zero twist”. Zero Twist refers to the fibres that are used in the towel weave. This type of yarn isn’t spun in the typical way-the fibres are not twisted before they are woven. Because there is no twist to the fibres, they have a larger surface area which allows them to absorb moisture more easily and also dry quicker than regular cotton turning it into a more ecological towel due to the saving of energy.